On September 20th, themed on “How Technology is Driving Brand Transformation and Changing Consumer Behavior”, the Asia Brand Summit 2023 (hereafter “the Summit”) was held in Hongkong. Dr. Steve WOOLGAR, Chairman of the Academic Committee at World Brand Lab and emeritus marketing professor at Oxford University, Dr. John Deighton, professor of Business Administration Emeritus at Harvard Business School, and Dr. Sara Kim, professor of Marketing at Hong Kong University Business School, delivered keynote speeches at the summit.

On the summit, 2023 “China's Most Influential MBA” jointly launched by IECO.COM and CEO Review was solemnly announced. LUSM ranked 8th, which has been maintained for 15 consecutive years, and has been specially awarded “Top MBA Program Incorporating Social Responsibility” for 3 consecutive years. The iceo.com has also released the ranking of 2023 "Top 50 Asia's Most Influential MBA" which covers 14 countries and regions in Asia. LUSM ranks 22nd.

In the selection of "China's Most Influential MBA" in 2023, the organizer takes School brand, social impact, faculty strength, student and enterprise satisfaction, student source, teaching quality, and other indexes as key evaluation basis, and deeply interprets the latest development trend of MBA programs, and the influence of China’s local MBA program in the minds of professional managers, enterprises, and students. LUSM ranked in the top 10 list of “China’s Most Influential MBA” for 15 consecutive years, which fully reflects the affirmation and recognition of all walks of life on the quality of MBA education and its brand influence of the School.

The MBA program of Lanzhou University was approved in 1997, and thus makes the university the third batch of MBA training institutions approved by the Ministry of Education. Rooted in the century-old university, the program has grown rapidly and formed its own features and brands with over twenty year’s innovation and development of LUSM.

Taking “to develop leaders with global perspective, local commitment and social responsibility for western China and beyond” as the mission, LUSM has systematically implemented the four major strategies of "School culture-building, School enhancement by talent, Internationalization, and Digitalization”, and has achieved fruitful results in the fields of discipline construction, talent cultivation, faculty, scientific research, social service, international exchange and cooperation and international accreditation in the past 26 years. In 2014, the MBA programs were accredited by AMBA, and been jointly accredited by AMBA and BGA in 2022, with the validation of five years. It is worth noting that in August 2023, the School earns AACSB accreditation with a period of five years, which indicating LUSM one of the top 6% world’s best business or management schools.

LUSM will take a more advanced, innovative and open attitude and action to comprehensively improve the quality of MBA education, continuously enhance the brand influence of the MBA program, and strive to cultivate more high-level management talents to serve national and regional economic and social development.